The holiday season is fast-approaching, which means it’s time to start thinking through your Black Friday and Cyber Monday shopping plan. This is not only the best time to get gifts for family and friends, but also a chance for you to stock up on skincare products – and possibly make some changes to your routine! As beauty companies are getting ready to launch their sales, we’re discussing where you can find the best deals on skincare this holiday season.

What is Black Friday & Cyber Monday? 

Black Friday and Cyber Monday are two retail sales events that are hosted on the Friday and Monday after Thanksgiving as a way to kick off the holiday shopping season. 

On Black Friday, you used to have to physically line up outside the store early in the morning (and sometimes even the night before!) to shop in-person. Thankfully, most brands have opened their sales to online shoppers over the past few years – no need to disrupt your quality time with family and friends! This means you can buy from small businesses across the US, as well as your favorite nationwide retailers. While these used to be two separate events, many stores now have combination sales that run from Black Friday (and sometimes earlier) through the end of Cyber Monday. 

Benefits of Black Friday & Cyber Monday Skincare Deals

These sales create the perfect opportunity for you to test out new skincare products, stock up on some of your tried and true favorites, and take your routine to the next level. Maybe you’ve been wanting to ditch your old go-tos and replace them with  high-quality clean skincare products, or maybe you’ve been curious about trying a new face mask in your routine. No matter your skincare goals, now is the best time to go after them! Many skincare and beauty companies offer some of their best deals of the year during this time, so you can take advantage of the sales to stock up your medicine cabinet for a fraction of the cost. 

Beyond the amazing deals, this is also a great time to discover new skincare brands. Tons of small businesses use this time to get the word out about their products. This gives you a chance to find your new favorite skincare brand – all while supporting a small business. 

Where to Shop for Black Friday Deals

When it comes to choosing where to shop this Black Friday, we have one recommendation: go directly to the source. A manufacturer selling their own products will more often than not have the best deals available – which means the biggest savings possible for you! In addition to sales on individual products, they may also offer bundled deals you won’t be able to find anywhere else. 

Additionally, buying directly from the company is the best way to ensure you are getting genuine products that were recently manufactured. By contrast, some larger retailers carry products that have been sitting on the shelves for months (or even years!). In short, by purchasing from the company, you are buying products you can trust. 

Popular Skincare Products During Cyber Monday

If you want to take advantage of the upcoming seasonal sales, let’s talk about some of the most buzzy products worth adding to your cart. 

Our first Black Friday and Cyber Monday recommendation: serums. Serums are concentrated with active ingredients that effectively tackle specific skin concerns, such as dehydration, fine lines, discoloration, and dullness. They are your best tool for completely transforming your complexion. At Small Batch Skincare, we offer clean, potent serums expertly crafted with some of the most effective skincare ingredients.